‹ Pool Corp
Ch 1 · The Warehouse Behind the Pool Store
Chapter 1 · Growth
It supplies every pool store in town.
Pool Corp is the giant middleman between pool-equipment makers and the local shops and contractors who install and service pools.
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✦ The bottom line
Pool Corp sold $5.29B of pool supplies last year — roughly flat. Growth paused after the pandemic pool boom, but the base held.
↓ the brief below
✦ Teach me
Money coming in
Pool Corp's revenue is the wholesale value of everything it ships to pool stores and contractors — chemicals, pumps, heaters, parts. As the dominant distributor, it captures a slice of nearly every pool dollar spent.
Wall Street calls this
Revenue / net sales
A distributor's sales track the whole pool market, not one brand's fortunes.
Net sales · fiscal year 2025
$5.29
B
About level with $5.31B a year earlier — the post-boom plateau after pandemic pool demand cooled.
Source · 10-K · Consolidated Statements of Income · FY2025 · Filed Feb 26, 2026
From the 10-K · where sales come from
...22% of sales were generated from pool remodeling, renovations and upgrades; and 14% of sales stemmed from new pool construction.
↳ Translated: only 14% is new pools — the rest is upkeep and upgrades on existing ones.
Source · 10-K · Business — Sales Mix · FY2025 · Filed Feb 26, 2026
Plateaued
Flat sales after a pandemic surge — but resting on a huge, recurring maintenance base.
You just finished
Chapter 1 · GROWTH
The Warehouse Behind the Pool Store
you now read: money coming in (revenue)
Up next
Then
Chapter 3 · MOAT
Too Big to Undercut
Chapter 4 · MANAGEMENT
Directors Dove In
Chapter 5 · BEHIND THE NUMBERS
After the Boom
Chapter 6 · RISK
What If Nobody Builds Pools?